EXERCISE 05: WEB BASED ADS

EXERCISE 05: WEB BASED ADS
CONSOEUR BENEDICTE J. CABILES - BMMA 1ST YEAR 2ND SEMESTER



In the process of creating my output for the EXERCISE 05: WEB BASED ADS, I was hesitant at first as I barely had an idea of what makes an ad effective more specifically the format or perhaps template that will capture the eyes of the viewers. I undergo research and I also checked on various social media platforms on how ads appear and look like. Whether it be a posted ad or thos pop up ads on websites visited, they share a common feature which is the eye-catching colors with fonts that are easy to read and a great contrast leading the eyes of the viewers to them.

To begin the process, I first think of a product that I can work with and that is where the idea of a clothing line pops up in my mind. I do think that they are one common products that are advertised on social media platforms. I proceed to think of a fitting brand name which was: "Future Couture". The brand was mostly focused on high quality shirts, hoodies, polos, & probably caps that ar futuristic and advance in design. The logo was on the font family of Blackletter and Gothic typeface that I formed into this text logo. The palette that I have chosen is mostly beige, shades of brown, and a cold shade of black which works really well altogether. The font for the ads itself are a mixture of monospaced, blackletter, and display which would coordinate the logo.



COLOR EXPERIMENTATION



WEB BASED AD DESIGNS

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